BARAKO 2 LAUNCHED AT THE 2013 KAWASAKI DEALERS CONVENTION

kawasaki-barako-II

January 25, 2013. Kawasaki Motors Philippines Inc. (KMPI) revealed their improvements to the highest displacement business model motorcycle, the Barako II at the Shangri-La Hotel, Makati City where they held their 2013 Dealers Convention themed to the ideals of “The Way of the Warrior”.

Last year’s dealers convention that had launched the Boxer CT150 themed “Happy Fiesta, Barangay Kawa” which was a celebration of two international giants, Kawasaki and Bajaj Auto. With the improvements done to the Barako 175 and this year’s theme shares how the Japanese motorcycle brand is pushing the envelope in being the best that it can be through the country’s most powerful business model.

Tagged as “MAS PINA-BARAKO”, the Barako II was bought about by KMPI’s close monitoring of the market and their needs. Their findings conclude that the local market’s preference to invest in a business model had been steadily increasing over the past few years. The entrepreneurial and “sigurista” spirit being quite evident when the share between the business and solo models had been 20-80 in 2007, 20 being business models that shifted steadily and now is at 24-66%.

Kawasaki has long been known to be a reliable partner of the Filipino when it comes to personal business, this improvement of the Barako 175 gives further credence to their “Sa Kawasaki – Buhay and Hanap Buhay” campaign. Another reason behind the Barako II stems from the thousands of happy Kawsaki 2-stroke HDIII business model still being used until today, with some HDs being more than 30 years old – which warms the hearts of KMPI. With the ever increasing costs of fuel, HD loyalists will be looking for a more modern and fuel efficient motorcycle – one with the perfect marriage of pull and strength exactly when the rider needs it. The engine of the Barako II offers a 15% increase in pulling power for superior torque and engine response at low Revolutions Per Minute, making it 13% more fuel efficient and meeting Euro 2 emission standards. Other salient features of the newest model over its previous design are its key switch that activates both ignition and fuel cap for functionality and practicality, a starter lock out switch to prevent accidental engine start up when transmission is engaged, a new rear and front fender and a longer bench seat.

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